Data-Driven Outreach for Healthcare Communications

Precision Messaging Starts with Clean, Intelligent Data

In healthcare, outreach isn’t just about sending mail — it’s about delivering the right message to the right patient at the right time. At MASS Communications, we transform raw lists into segmented, compliant, and personalized campaigns that improve engagement, reduce waste, and ensure compliance with regulatory standards.

It All Starts with the Data
Whether you send us spreadsheets, Salesforce exports, or weekly files from payers, we ingest and standardize your contact data. Using CASS and NCOA address validation, deduplication, suppression, and metadata tagging, we create mail-ready datasets that ensure delivery, track compliance, and support strategic decisions.
✅ USPS and HIPAA-compliant
✅ Record versioning, logic tagging, and audit-ready formatting
✅ No manual prep required

Conditional Logic & Personalization by Segment

Need outreach by enrollment tier, language preference, plan details, or gender? We can do that — even automate your Medicare Advantage logic matrix. Messages are assigned and formatted based on your criteria, all backed by a compliance-ready framework.

Salesforce Health Cloud Integration

Already using Salesforce? We can receive campaign-level exports, trigger mailings on your behalf, and feed performance data back into your CRM.
Not using Salesforce? We’ll give you CSV reports that are easily imported into your system of choice.

From the Data Up

MassComm’s data-first model ensures that every mail piece is traceable, personalized, and accountable. This isn’t just mail — it’s measurable communication, built from the data up.

MassComm’s data-first mindset ensures that every mail piece we produce is traceable, accountable, and intentional. It’s not just mail — it’s measurable communication, built from the data up.